NAD+ EGF Firming Serum
NAD+ EGF Firming Serum
Visibly softens the look of fine lines and wrinkles
Smooths the appearance of crow's feet and '11 lines'
Supports a more radiant, energized-looking complexion
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NAD+ EGF Firming Serum
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Details
Details
A next-generation anti-aging serum that pairs two ingredients for the first time: sh-Oligopeptide-1 (the synthetic form of Epidermal Growth Factor) and NMN (the NAD+ precursor). EGF is formulated to help skin look firmer and more renewed. NAD+ is formulated to support the appearance of energized, youthful skin. The formula also includes low-molecular hydrolyzed collagen and 8 peptides for deep hydration and the look of plump, lifted skin.
How to use
How to use
- After cleansing, apply 3–4 drops to clean skin morning and night- Apply before toners, moisturizers, and SPF- Gently press into forehead, crow's feet, cheeks, and jawline- Follow with your moisturizer and SPF (mornings)
Ingredients
Ingredients
NMN — NAD+ precursor formulated to support the look of energized skin
EGF— synthetic growth factor peptide formulated for the appearance of renewed, firmer skin
Low-molecular hydrolyzed collagen — deep hydration and the look of plump skin-8-peptide complex — supports the appearance of smoothed expression lines-
Niacinamide — supports the look of even, radiant skin
Tranexamic acid — helps with the appearance of an even complexion-
Ceramides — reinforces the look and feel of a healthy skin barrier
I use this before my morning meetings and I look like I actually slept. I work from home with three kids — I have not actually slept. This serum is carrying me.
Sarah Johnson
NAD+ EGF Firming Serum
Emily Chen
NAD+ EGF Firming Serum
Jessica Martinez
NAD+ EGF Firming Serum
What Happens When You Use This Every Day
See how your lines, sagging, and tired-looking skin change — drop by drop.
Immediate Effects
Skin feels more hydrated, looks more awake. The 'tired' look starts to fade.
The Mechanism Kicks In
Fine lines around the eyes start to soften. Skin feels bouncier. Your makeup sits differently — smoother, less settling into lines.
The Compounding Effect
Your face looks visibly plumper and lifted. Deep lines blur. You look rested, not exhausted. Like yourself, just younger. Keep going — most people say months 1–2 are when friends start asking what you've changed.
See what women like you are saying
"I'm going to be really honest. Week one I thought it wasn't doing anything. Week two my skin looked a bit more hydrated. Week three I looked in the visor mirror driving home from work and saw my crow's feet in sunlight and they were notably less deep. I actually pulled over to check. I bought two more bottles that night. I'm 53 and I've been doing this long enough to know when something is different."
"I have tried every popular EGF serum on the market — the Korean ones, the expensive American ones, the dermatologist-dispensed one. They all work for maybe 6-8 weeks and then stop. This one hasn't plateaued yet at week 7. I don't know if it's the NAD+ part or what, but the fine lines around my mouth keep looking softer, not the same. That's new for me"
"My dermatologist said the growth factor serums were 'fine but unimpressive for most patients.' I kept using them anyway because I wanted to believe. I've been on this one for 6 weeks and the lines around my mouth (the smile/marionette ones) are visibly smoother. Not smoothed out. Smoother. I'll take smoother. I'm 47 and I have realistic expectations"
"I was on the fence because of the price. Wanted to share that I'm on week 4 and I've already stopped using my $90 vitamin C because this made it redundant. My texture looks smoother, the little lines around my eyes when I smile are less pronounced, and my skin feels less 'tight' in the morning. Worth the price when you factor in what I stopped buying"
"I'm going to be really honest. Week one I thought it wasn't doing anything. Week two my skin looked a bit more hydrated. Week three I looked in the visor mirror driving home from work and saw my crow's feet in sunlight and they were notably less deep. I actually pulled over to check. I bought two more bottles that night. I'm 53 and I've been doing this long enough to know when something is different."
Ingredient Deep Dive — What Actually Targets Sagging, Fine Lines, and Volume Loss
Four ingredients, one system — so your skin looks plumper, firmer, and more lifted again.
NAD+
Supports the appearance of energized, more resilient-looking skin. Formulated to address the loss of that 'lit from within' look that fades with age.
Epidermal Growth Factor
Formulated to support the appearance of smoother skin and softer-looking fine lines — the same category of ingredient used in professional settings.
Hydrolyzed Collagen
Low-Molecular Hydrolyzed collagen designed to hydrate and help skin look plumper and bouncier within days.
8-Peptide Complex
A stack of signaling peptides formulated to help smooth the look of expression lines, crow's feet, and forehead wrinkles.
Real Women. Real Results.
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97%
reported instantly more radiant, 'lit from within' skin from Day 1
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94%
reported visibly softer fine lines by Day 21
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92%
reported smoother skin texture by Day 30
* Based on internal studies and customer feedback surveys.
Frequently Asked Questions
I've already tried an EGF serum. Why would this be different?
I've already tried an EGF serum. Why would this be different?
EGF serums are sending the right signal — but into cells with depleted NAD+. The signal lands, but the cell doesn't have the energy to fully execute it. NMN (the NAD+ precursor in this formula) is what gives the cell the energy to respond. This is why our early testers who'd already used EGF serums reported this one kept working past the 8-week plateau point they'd hit with others.
Isn't NAD+ only effective as an IV or injection?
Isn't NAD+ only effective as an IV or injection?
For systemic anti-aging, yes. For skin specifically, IV NAD+ has to distribute through your whole body before reaching skin cells — most of it is used by liver, muscle, and brain first. Topical NMN delivers NAD+ precursor directly where your aging fibroblasts are. Recent studies (Kang et al., 2024) have confirmed topical NAD+ precursors restore fibroblast ATP production.
Will this actually soften my '11' lines / forehead lines / crow's feet?
Will this actually soften my '11' lines / forehead lines / crow's feet?
Ou customers reported the most visible change in expression lines (forehead, between the brows, and around the eyes) between days 14 and 21. Deeper static lines take longer than fine expression lines — 4 to 8 weeks is more realistic for those. Results build with continued use as the mechanism compounds.
Is it suitable for sensitive skin?
Is it suitable for sensitive skin?
Yes. The formula is fragrance-free, alcohol-free, and dermatologist-tested. For very reactive skin, start every other day and build to daily use. If you have a specific active skin condition, check with your dermatologist first.